The authors discuss some critics about the problem on conceptualizing the public opinion, and they make a conceptual proposal which covers the following four aspects: the first one is the process of formation, which is the public debate; the second one is about its shape, or the public opinion expression of the opinion; the third one is the specific issue of the opinion, which refers to the relevance to create the public debate. Finally, the fourth aspect is the agent of the opinion defined by its collective aspect.